adidas by Stella McCartney.

Collection development

Requirement

Adidas asked me to work on a collection in collaboration with the famous designer Stella McCartney. The objective was to create a performance, technical and feminine line for the winter 2015 season. This collection had to fit perfectly into the worlds of running, outdoor, yoga and training, while reflecting elegance and the characteristic innovation of Stella McCartney.

OUR ANSWER

A Technical and Feminine Collection

The "adidas by Stella McCartney" winter 2015 collection marks a return to a range where performance and technicality meet femininity. Designed by the talented Stella McCartney, this line combines high quality materials with innovative designs, offering clothing adapted to the demands of sport while remaining stylish and modern.

the Spirit of the Sports Universe

By integrating the specific needs of disciplines such as running, outdoor, yoga and training, this collection meets the expectations of athletes while allowing them to remain elegant. Each piece has been designed to offer comfort, functionality and aesthetics, creating a perfect harmony between sport and fashion.

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